March 17, 2000 (Los Angeles) – Bring the Noise and Atomic Pop announce the launch of a new weekly radio show, "Beats, Rhymes And Life: Hip-Hop News Show," with Chuck D exclusively on www.BringTheNoise.com. In this first-of-its-kind radio show, Chuck D will verbally cover the week in hip-hop with commentary, board readings, and music, every Saturday night starting at 9:00pm EST. The debut show will air this Saturday, March 18th.

"My goal is to try to become the 'dark Dick Clark' of this genre space. A hip-hop news show is rare and I figured why not start it here. BringTheNoise.com covers all of the other areas of hip-hop and rap programming, and this was the only void left," says Bring The Noise co-founder Chuck D. "'Beats, Rhymes And Life: Hip-Hop News Show' is a first, inspired by Jon Stewart and Saturday Night Live's news coverage, but in a hip-hop way."

BringtheNoise.com was founded by rap and Internet visionary Chuck D and long-time Public Enemy producer Gary G-Wiz. With the addition of "Beats, Rhymes and Life," BringTheNoise.com will broadcast one new radio show nightly, streaming at 9:00 PM EST.

"Chuck and Gary have a deep connection to the hip-hop community and Atomic Pop is dedicated to empowering them in every way possible in reaching a global audience" says Serina Mayer, Atomic Pop's Managing Director of Online Operations.

Additional nightly shows include "The Countdown Show" (the hottest top 10 list on the Internet), "The Hip-Hop Spot" (veteran New York rap DJ Wildman Steve spinning hip-hop classics), "The Strictly Hot Shit Mix Show" (featuring DJ Kamron), "1/2 Pint's Hot Spot" (the hottest new underground jams, old school flavor and artist interviews, hosted by Rap radio veteran 1/2 Pint), "2 Angry Listeners" (average listeners review signed and unsigned music), and Chuck D will continue to host "When The Shit Hits The Fans" (the best unsigned and independent music) also dubbed "Suitcase Radio" because he broadcasts live from a suitcase as he travels around the world.

Bring The Noise was voted "Best Internet Radio Station for 2000" by Yahoo Internet Life. It is a joint venture with Atomic Pop and is also accessible via www.atomicpop.com.